This is Where Home Begins

See how the new is revolutionizing the real estate experience for buyers, sellers and agents alike.

No place has a better story than home. It begins with the first turn of the doorknob, but stays with us long after we’ve moved on and locked the door behind us.

If the walls of your home could talk, what stories would they tell? Mine might share tales of the annual 4th of July barbecue on our large back porch. Beyond the tall oaks that line the backyard is the perfect view of the local firework display. Perhaps my home would divulge that Grammy’s famous pumpkin bread recipe was perfected in the bright family kitchen. Or maybe it would divulge that the grand foyer staircase makes for the ultimate prom picture backdrop.

Our homes play an important role in the storybook of our lives, so shouldn’t they be treated like a main character? The newly redesigned does just that. Connecting buyers, sellers and agents like never before, the new Coldwell Banker® Digital Platform makes the home buying and selling process human again.

When the torch is passed from buyer to seller, the story of the home continues on. The tulips buried along the driveway will bloom again next year. The height chart notched in the back of a closet may grow with the next family. And the magnificent view will be enjoyed over many more cups of morning coffee.

Because we know that every home has a story, we’ve given you a platform to tell yours at As a homeowner, you can now be directly involved in the marketing of your home, adding your own exclusive homeowner content like stories, photos and videos. The new platform represents a true shift in the real estate experience, giving buyers, sellers and agents easy access to collaboration tools on their desktops, tablets or mobile devices.

Home buyers play an important new role in the real estate story as well. Finding a home just became the social event of a lifetime. The new Coldwell Banker websiteallows you to invite your friends and family members into the home buying process. When touring a home, you can rate key features, upload your own photos and post comments to share with your personal network. And with all of this information centralized in one digital platform, you and your Coldwell Banker agent will be connected every step of the way.

So, whether you’re just starting your home buying search, or are ready to move to your next, visit to see how we make the process a memorable.

This is where home begins.

Victoria Lee is the Brand Engagement Manager with Coldwell Banker Real Estate. She grew up in New Jersey, before attending the University of Miami and still remains a proud 'Cane. Going back to her roots, she currently lives in Hoboken, NJ where she enjoys runs along the Hudson and eating at great restaurants. A true francophile, she loves to travel and will go anywhere there are ski slopes.

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